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培养目标:本专业培养具有卡通漫画的创意、绘制、编辑能力，具有较好的艺术素养；并能运用计算机软件技术进行动画创作，具备计算机二维、三维动画制作及影视后期制作能力的高级应用型人才

就业方向:主要面向广告设计、影视制作、电视台以及其他广告传媒等单位，从事动漫的设计制作、影视动画制作、影视后期合成等相关工作